Logos, Service Marks, Trademarks
In a recent blog, Larry Bodine, a web and marketing guru, offers great advice to business owners when choosing the “look” of their logo/trademark. He provides information as to how some large companies came to adopt their famous marks, their investment...
Lanham Act, Service Marks, Trademarks
The football world is abuzz with the possible relocation of the San Diego Chargers to Los Angeles. Background for Team Move. While the outcome of where the Chargers end up is of short term interest, the more interesting question business owners should ask...
Logos, Service Marks, Trademarks
When advising my small business clients about what to consider when they adopt a trademark or service mark, I urge them to look for strong characteristics in the mark that will help to differentiate them from their competitors. In the case of word marks, the...